List of Articles های گردشگری

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  1 - Prioritizing Tourist Attractions in Yazd from the perspective of Asian and European tourists
  Mojtaba Mahmoodzadeh
  Although Yazd has a variety of cultural and natural attractions, but the importance of each of these from the perspective of foreign tourists is not entirely clear. The aim of this study is to identify and classify tourist attractions in Yazd and prioritizing them from More

  Although Yazd has a variety of cultural and natural attractions, but the importance of each of these from the perspective of foreign tourists is not entirely clear. The aim of this study is to identify and classify tourist attractions in Yazd and prioritizing them from the perspective of experts and Asian and European tourists. To realize the objectives, first with the help of desk research, tourist attractions in Yazd were divided into two main categories and sub-categories, then in order to prioritize the main tourist attractions from the perspective of experts, fuzzy EHP technique was used. Also to prioritize sub-categories of each of the main attractions from the perspective of Asian and European tourists by the survey, a questionnaire was designed. Sample size of this study consists of 111 Asian tourists and 103 European tourists who had traveled to Yazd in 2014. To prioritize the views of European and Asian tourists, VIKOR fuzzy technique was used. The results showed that tourism experts in Yazd, has divided the main tourist attractions in order of preference to the five main categories (1. Cultural attractions / man-made created with a purpose other than to attract tourists, 2. Intangible cultural attractions, 3. Cultural attractions / man-made created with the primary purpose of attracting tourists, 4. Natural attractions 5. Events) with 15 sub-categories. Accordingly attractions' prioritization was investigated from the perspective of Asian and European tourists and no significant difference was observed. Manuscript profile
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  2 - Investigating the Effect of Smart Tourism Technologies’ Select Factors on the Satisfaction of Using Technology in Travel: A Case Study of Yazd Visitors
  Hashem Reisi amirreza konjkav monfared elahe hosseini
  10.52547/journalitor.35654.10.20.21
  Emerged out of recent advances and the development of information technology, smart tourism provides modern modes of communication, novel ways of collecting information, and new opportunities for value creation and management. Therefore, this study sought to investigate More

  Emerged out of recent advances and the development of information technology, smart tourism provides modern modes of communication, novel ways of collecting information, and new opportunities for value creation and management. Therefore, this study sought to investigate the influence of the technologies used in smart tourism on tourists’ satisfaction with using technology in their travels. The study's statistical population comprised domestic tourists who visited Yazd city in Iran, out of whom 240 individuals were selected via convenient sampling. The required data were collected by administering the 16-item questionnaire proposed by Yoo et al. (2017) and Huang et al. (2017). Moreover, the questionnaire’s technical characteristics were examined in terms of validity (structure and content) and reliability (Cronbach's alpha) to secure the accuracy of the research results. The research hypotheses were also tested based on the partial least squares method using the structural equation modeling and Smart PLS 3 software. The study’s results indicated that all three hypotheses were confirmed, as their t-statistic value was over 1.96. Furthermore, it was found that the highest impact factor belonged to informing aspect of smart tourism technologies, suggesting that offering information, interaction, and accessibility had a significant positive effect on the satisfaction of using technology in travel. It can therefore be argued that satisfaction with the use of technology in travel generates profits for tourism companies, leading to the loyalty of tourists to a particular destination. Manuscript profile
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  3 - The willingness of tourists to pay for services in rural tourism destinations
  Hamdollah  Sojasi Qeidari حمیده محمودی Atefe jomeei
  Tourism-baed development would only takes place if local communities are provided with the revenues earned from visiting tourists who are willingly pay for tourism services offered. This study, therefore, sought to investigate the willingness of toursits visiting the vi More

  Tourism-baed development would only takes place if local communities are provided with the revenues earned from visiting tourists who are willingly pay for tourism services offered. This study, therefore, sought to investigate the willingness of toursits visiting the villages of Shandiz city in Binalood town to pay for tourism services offered there. Being a descriptive-analytic research, the study used conditional evaluation method and logit model to measure the pay willingness rate. Vikor model was also employed to identify the spatial differences among the tourists in terms of their willingness to pay for the services they received. The population of the study comprised of eleven villages which were visited throughout 2018 by 96 visitors who were selected as the participants of the study according to Cochran formula with 0.1 error rate. The results of the stusy indicate that tourists tends to spend an average of 776540 Rials (equal to 6 USD) in the villages they visit. Taking the the total willingness of the visiting tourists to pay for the services for a full day into account, commercial facilities, catering, recreation, and residential facilities were the most willingly paid services respectively. Moreover, based on the Vikor model, tourists spend more money in Virani village as more services are offered there in terms of restaurant, catering, and residential facilities. Manuscript profile
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  4 - Identifying Systematic Risk Factors in Companies Active in Iranian Medical Tourism Industry[1]
  Saeid Amirian Ali Mohammad Ahmadi Abbas Assari Arani Ezatollah Abbasian
  10.52547/journalitor.36051.9.17.0
  Today, medical tourism is considered a valuable industry for many countries' economies that have the potentials to receive patients. However, demand fluctuations have devastating effects on the medical tourism industry and put active companies at risk of bankruptcy. Sys More

  Today, medical tourism is considered a valuable industry for many countries' economies that have the potentials to receive patients. However, demand fluctuations have devastating effects on the medical tourism industry and put active companies at risk of bankruptcy. Systematic risks are among the factors involved in demand fluctuations, and companies' readiness to resist them is regarded as an important point in risk management. In cases where the companies are not ready in this regard, potential financial problems and widespread bankruptcy could bring about severe social consequences. The purpose of this study, therefore, was to measure systematic risks in companies actively involved in attracting medical tourists and to estimate the factors affecting such risks. To this end, the capital asset pricing model (CAPM) was used. In this method, the beta coefficient ( Manuscript profile
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  5 - Analysis of Tourism Research Papers in Iran
  Mohsen Torabi mohammad reza fathi
  10.52547/journalitor.36280.10.19.277
  This applied library study sought to examine five Iranian research journals in the field of tourism from a methodological perspective. The population of the study comprised of all articles published from 2016 to 2020 in the aforementioned journals, including the Journal More

  This applied library study sought to examine five Iranian research journals in the field of tourism from a methodological perspective. The population of the study comprised of all articles published from 2016 to 2020 in the aforementioned journals, including the Journal of Tourism and Development, Social Studies of Tourism Journal, Tourism planning and Development journal, Urban Tourism journal, and Tourism Management journal. No sampling was utilized, and all the components of the study's population were examined via the census. Accordingly, some 814 articles were examined in terms of the number of articles published per year, the research approach, the data analysis method, the data collection tools, data collection method, research area, the number of authors per article, the geographical areas studied, and the corresponding author's organizational affiliation and major. The findings showed that the largest number of published articles within the recent five editions belonged to the Journal of Tourism and Development and that most of the articles were focused on Iran's northern and central provinces. It was also found that researchers in the fields of geography and urban planning had great contributions to the articles published on the subject of tourism. Moreover, in terms of the corresponding author's affiliation, the greatest number of published articles belonged to Allameh Tabatabai University and Tehran University, respectively. Also, most of the published articles were descriptive-applied in terms of purpose and quantitative in terms of research method (structural equations), with 61% of them using a questionnaire to collect their required data. Manuscript profile